CLIQUER C’EST POLLUER

Do you click or not?

BETC entrusted me with the layout and the whole illustrative universe of a book on digital pollution. After more than a year of work, it is finally available in all your favorite bookstores and on the website dedicated to the book. So, how to make the internet a sustainable technology?

Our digital uses (internet, connected TV, video games, connected objects…) already consume 10% of the world’s electricity, and are responsible for more than 4% of greenhouse gas emissions. However, the phenomenon is not well known by the general public, especially the youngest who are the first users of digital technology and will inherit an overheated planet.

Crossover between the Internet and ecology, Clicking is polluting comes just in time, for a target that is as comfortable on the Internet as it is in the climate marches.

I’m buying the book!